Five unexpected ways to use your eye cream
Eye cream comes in small jars for good reason - the delicate eye area needs concentrated care. Here's how to make that precision formula work harder for you.
Our Echium & Argan Gentle Eye Cream was designed specifically for the delicate eye area (skin that's up to ten times thinner than the rest of your face). That same lightweight, omega-rich formula works brilliantly on other areas where skin is thin or easily irritated.
Here are five ways to put that precision formula to work beyond your eye area.
1. Smoothing fine lines (the obvious one)
First, the science behind why it works so well around your eyes. Echium & Argan Gentle Eye Cream is built around Echium seed oil, one of nature's richest sources of omega fatty acids. A clinical study showed that 5% echium oil reduced wrinkle depth by 30.63% in just 28 days, which is why we made it the star of our Age Confidence collection.
The echium works by stimulating production of fibrillin-1, pro-collagen-1 and decorin, three proteins your skin needs to maintain its structure. Add in multi-weight hyaluronic acid for hydration at different depths, and you've got a formula that actually rebuilds from within rather than just temporarily plumping the surface.
Pat three dots along your orbital bone morning and night. Your ring finger applies the gentlest pressure.

2. Quenching chapped lips
Your lips have even less natural protection than your eye area. No oil glands, constantly exposed to the elements, and if you're anything like us, forever being licked when nervous. Regular lip balm sits on top. Eye cream sinks in.
Pat Echium & Argan Gentle Eye Cream onto clean lips and let it absorb for a minute before applying your usual balm. The fatty acids penetrate the skin surface and improve moisture retention, creating a better base for your lip products to actually work. Particularly good for those persistent dry patches that balm alone won't shift.
3. Rescuing ragged cuticles
Cuticles are basically the forgotten stepchild of skincare. They crack, they peel, they make your whole hand look unkempt. Picking at them only creates more damage and inflammation.
Massage a tiny amount of Echium & Argan Gentle Eye Cream into your cuticles morning and night. The same barrier-strengthening omegas that work on your eye area help rebuild damaged cuticle skin. Bonus: the shea butter and argan oil in the formula mean it absorbs quickly without leaving your keyboard greasy.
4. Targeting expression lines everywhere
The 22 muscles around your eyes create creases with every expression. But they're not the only muscles working overtime. Those frown lines between your brows? The parentheses around your mouth? Same deal.
Echium & Argan Gentle Eye Cream's lightweight texture makes it perfect for spot-treating fine lines wherever they appear. Smooth a tiny amount over clean skin before your regular moisturiser. The precision tip means you're not wasting product on areas that don't need it.
5. Creating a subtle highlight (without the shimmer)
Sometimes you want that dewy, just-had-a-facial glow without obvious shimmer or glitter. Eye cream provides hydration that catches the light naturally.
After finishing your makeup, tap the tiniest amount of Echium & Argan Gentle Eye Cream along your cheekbones, down the bridge of your nose, and on your cupid's bow. The cool application feels particularly refreshing when the cream has been chilled. It adds a fresh, hydrated sheen that looks like great skin, not great highlighter.
Got your own clever uses? We'd love to hear them.