When you've been formulating skincare for sensitive souls, the notes that land in your inbox start to feel like little victories. Each one represents someone whose skin was struggling, who'd been let down by products that didn't deliver, and who finally found something that worked.
Customer feedback isn't just nice to receive. It's how we learn what's working, what needs tweaking, and occasionally, what surprising ways people have discovered to use our products. (Did you know some customers use our Rosehip BioRegenerate on their cuticles? Genius.)
Here's what landed in our inbox this week:
The Lip Balm Love
"This lip balm is the business! I love the handy sized jar it comes in, and the zesty fragrance of it. The lip balm feels like a drink of water for my lips, and I love the way it gives a glossy sheen when it's on. Definitely a favourite with me! Thanks so much Sarah for all your work to make such lovely products. You're a real blessing!"
Sally from Dorset
While our original bergamot lip balm has evolved over the years, Sally's description of that "drink of water" feeling captures exactly what we aim for. Our current lip balms deliver that same instant relief with organic shea butter and jojoba oil, minus the petroleum derivatives you'll find in most lip care.
Hand Cream That Actually Sinks In
"The greasiness disappears really quickly compared to many of the hand creams I've tried. In fact, I didn't have to worry that my hands would leave stains on whatever they touched as they were not oily at all. Yet, they felt very moisturized and there is an improved suppleness and smoothness."
Sesame, Vivawoman.net
This is exactly what we're aiming for when we formulate. Creating a hand cream that's rich enough for very dry skin but light enough to absorb quickly is surprisingly tricky. Our Rapid Rescue Hand Cream manages it by using smaller molecular weight ingredients alongside richer ones. The result? Deep hydration without the greasy film.
When Philosophy Becomes Personal
"Having used Pai for about 6 months now, I find it FAB! Love it when new products are launched. I really appreciate your philosophy behind the products. ALL good ingredients and NO bad ones. Keep it up!"
Lisa (Facebook)
Lisa nailed it. While the skincare world has gotten more complex with peptides, acids, and endless actives, our philosophy remains simple: if an ingredient doesn't actively benefit your skin, it doesn't belong in the bottle. This means no fillers, no irritating preservatives, no synthetic fragrances. Just ingredients that earn their place through evidence.
Why Your Feedback Matters
Beyond the warm fuzzy feelings (though we won't lie, those are nice), your reviews and comments directly influence what we create next. When multiple customers mentioned wanting a lighter day cream for summer, we developed The Light Fantastic. When you told us you loved our rosehip oil but wished it came in a bigger bottle, we listened.
Sometimes you even teach us new uses for our own products. We've learned that The Anthemis makes an excellent after-sun soother, that our face oils work brilliantly on dry elbows, and that some of you use our gentle cleansers to remove stubborn eye makeup.
Keep the Conversation Going
Whether it's a breakthrough moment for your rosacea, a texture you can't get enough of, or honest feedback about what didn't work, we want to hear it. Real reviews from real skin help us stay grounded in what matters: creating products that actually make a difference.
Find us on Instagram @paiskincare or drop us an email at hello@paiskincare.live. And if you've discovered a creative way to use one of our products, definitely share it. You might just inspire the next customer favourite.
