Great new product
"I love this new product - so easy to use. Dropped 1 star only due to the time it takes to develop"
SELF TAN MEETS SKINCARE.
Built around naturally-derived DHA, Ceramides, and Hyaluronic Acid, these fully customizable drops read your complexion to build a streak-free glow at whatever intensity you want. Skip the orange cast, skip the hassle, skip the irritation.
The typical self tan leans on synthetic DHA paired with drying alcohols — a combination that can trigger dehydration, breakouts, and irritation. We went the other way: COSMOS-certified organic DHA, bioengineered through fermentation, partnered with erythrulose for a cooler-toned color that genuinely reads as sun. The dual-agent approach builds multi-dimensional tone across every skin tone, rather than reducing everyone to the same flat shade.
From there, we structured everything else like a serum. Oat-derived Ceramides shore up your moisture barrier. Sodium Hyaluronate pulls hydration into the upper layers of skin. Prebiotic Inulin feeds the skin microbiome. The end result is a self tan that's clinically proven to deliver up to eight hours of hydration, while 92% of trial participants reported it didn't irritate their skin. Dermatologist approved on sensitive skin, with a patch-test irritation score that landed at exactly zero.
Alcohol-free. Fragrance-free. Essential-oil-free. And 87% of testers reported no odor during development. Sworn off self tan after a bad experience? This is the formula that wins you back.
Biomimicking Ceramide Complex
The glue that holds your skin together, Ceramides are essential for a healthy barrier to keep irritation at bay. This cutting-edge complex includes fatty acids from Argan, Meadowfoam, Macadamia and Shea Butter – a sophisticated blend which mimics the skin’s natural Ceramide composition for optimum strength and support.
Hyaluronic Acid
A sugar the body naturally produces, Hyaluronic Acid can hold between 10 and 50 times its weight in water, storing it like a reservoir for the skin – giving a long-lasting, moisturising effect. Our all-natural form comes from maize.
Natural DHA
This COSMOS-approved DHA (Dihydroxyacetone) is bioengineered from Glycerin. It interacts with amino acids in the skin's keratin layer – triggering what’s known as the Maillard reaction to produce a sunless tan, bespoke to your skin tone. We’ve combined it with DHB (Erythrulose) for a more natural-looking, even colour. No orange streaks here.
SARAH BROWN
FOUNDER, PAI SKINCARE
Will The Impossible Tan™ work for my skin tone?
How long does The Impossible Tan™ take to develop?
How long does The Impossible Tan™ last?
Is The Impossible Tan™ suitable for sensitive skin?
Is The Impossible Tan™ suitable for use during pregnancy?
How many drops of The Impossible Tan™ should I use?
Do I need to use a tanning mitt to apply The Impossible Tan™?
How often should I apply The Impossible Tan™?
Can I layer The Impossible Tan™ with other skincare products?
Do I need to wear SPF with The Impossible Tan™?
Can I mix The Impossible Tan™ into SPF?
Will The Impossible Tan™ transfer onto clothes or bedding?
What should I do if I've applied too much of The Impossible Tan™?
Will The Impossible Tan™ darken any pigmentation on my face?
What are the key ingredients in The Impossible Tan™?
Is The Impossible Tan™ certified organic?
How is The Impossible Tan™ different from The Impossible Glow™?
What makes The Impossible Tan™ different from other self tanners?
Overall rating: 4.796296 / 5 from 54 reviews.
The Impossible Tan Hydrating Self Tan Drops offer a customizable, streak-free tanning experience with a natural, healthy glow. Customers appreciate the product's ability to match their skin tone and provide a buildable, even tan. The drops are dermatologist-approved and clinically proven to hydrate for up to eight hours.
Review topics: ["size","smell","results","colour","skin","looks","bottle","tan","glow","breakouts","face","drops","change","reaction"].
"I love this new product - so easy to use. Dropped 1 star only due to the time it takes to develop"
"I always pair this with my daily facial spf moisturiser to add a little glow"
"I have been adding these drops to my moisturiser on my face and body they give the most natural looking tan I love them ! And with having sensitive skin they haven’t broke me out iv tried so many other tans and always break out so I am delighted will be purchasing again and trying other products"
"Amazing!! This is the first tanning product I’ve ever used which hasn’t irritated my very sensitive, eczema prone skin. It tans really evenly with absolutely no patches or streaks. I mix with my mousturiser to apply and my skin feels softer and smoother even on my face. Would highly recommend."
"I have such sensitive skin … I’m always worried about trying something new. I don’t like a lot of makeup,but I’m very pale and fair skinned,so need something coming into spring . I researched everything available , after trying previous options last year . . and Pai came up well on reviews . Well, I love the product … I mix a few drops in with moisturiser and hey presto, I’m good to go . It’s perfect in every way ☺️"
"Firstly, I was nervous to use it. But I followed the instructions and what a fantastic result - an amazing product. The gentle tan looking appearnace is enough to lift me up for the day."
"I like that I can control how may drops I use to get the right colour for my skin."
"Same as above"
"This is just amazing all year round. As I live in Sweden and winter is dark and grey and pretty much I look like zombie this gives me a little glow without being orange and streaky."
"i was skeptical at first but these are the best self tanning drops i have ever used! i love mixing it in with my moisturizer, plus no weird smell !"